Kelley Blue Book eNetwork Brunch in Chicago, IL on September 9, 2008

Join us for this fast-paced workshop to learn what you need to know to start selling to them TODAY! On OUR Web site...On YOUR Web site...On YOUR LOT. You will leave knowing: 6 simple, ready-to-use, proven ways to maximize pre-owned visibility and sell more cars NOW! How to immediately outsmart your competition by directing shoppers to your Web site, to your inventory, to your dealership! How to manage, merchandise and price inventory to double your online visits How to "Manage the Phone Conversation" to set more appointments, overcome objections, and sell more cars NOW! How to use tools like kbb.com and CARFAX to build credibility for retail sales and reduce expectations on trade allowances How to expand your reach using Ebay and Craigslist How to use digital marketing tools to buy Internet, radio, and TV advertising more cost-effectively than ever before Your competition will be there – make sure you are, too! Tuesday, September 9, 2008 Hyatt Regency O'Hare 9300 W Bryn Mawr Ave., Rosemont, IL 60018 9am - 1pm Breakfast served at 8:30am Lunch will also be provided Who Should Attend Internet Managers Used Car Managers Marketing & Advertising Personnel General Managers SPACE IS LIMITED! GUARANTEE YOUR SPOT BY REGISTERING TODAY!	Guest Speakers Rob Lange National Sales Training Director Kelley Blue Book Jay Luna Process Improvement Manager CARFAX Mark Burack Executive Vice President of Sales Liquid Motors Ralph Paglia Director - Digital Marketing ADP Dealer Services
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